Afia TV, the first television station from the South Eastern region to air on DStv and GOtv, has officially launched operations in Lagos. The announcement was made during a media parley held last Friday at the Sheba Centre in Ikeja.
At the event, Chief Emeka Mba, CEO of Afia TV & Radio, addressed stakeholders, including media buyers, advertising agencies, and communication experts. He shared the company’s goal of offering strong value to partners using data-driven content and a regionally focused strategy tailored to the Nigerian market.
Mba described the expansion as a deliberate move to connect more businesses to audiences across Nigeria while strengthening Afia’s role in shaping the future of regional media. He emphasized that the station’s presence in Lagos isn’t about competing with others but about filling a unique space as a regional broadcast brand offering TV, radio, and digital platforms.
The event served as an introduction to Afia TV’s offerings and gave Lagos-based media stakeholders a closer look at the brand’s modern production facilities, experienced team, and cross-platform approach. With programming that includes news, documentaries, lifestyle, business, and culture, Afia TV aims to set a new standard in regional media production.
Plans are also underway to launch a dedicated radio station, further expanding its reach and reinforcing its position as a versatile media provider. Mba noted that Afia’s multi-platform capability gives brands the tools they need to connect with southern Nigerian audiences more effectively.
Afia TV’s Lagos debut signals a new chapter in regional media, driven by innovation, collaboration, and the promise of measurable impact.
