Celebrated Nollywood filmmaker and director Lancelot Imasuen, known as De’ Guvnor, has voiced his frustration over prominent actors turning their backs on the industry that made them household names. Speaking as he commemorates 30 years of his career in Nollywood, Lancelot called out major stars like Omotola Jalade-Ekeinde, Genevieve Nnaji, Jim Iyke, and Emeka Ike, urging them to contribute to the growth of the industry.
Lancelot lamented the challenges Nollywood faces today, pointing out the division created by the “old and new Nollywood” labels, which he says fractured the unity that once defined the industry. Reflecting on his early years, the filmmaker described how there was mutual respect among actors and crew in the 90s, with no one seeing themselves as superior.
Expressing his disappointment, Lancelot questioned why some of Nollywood’s most iconic names would abandon the platform that gave them fame and fortune. He emphasized the importance of loyalty to the industry, urging his colleagues to return and support the sector’s development.
The veteran director also revisited his personal Nollywood origins. Starting his career in 1987 and cementing his path by assisting on the 1988 project “Besotted,” Lancelot officially began directing in 1995 with his debut movie “Adaku,” an Igbo-language film. Over the years, he collaborated with industry pioneers like Chris Obirakpo and Sadiq Daba, gaining mentorship that fueled his rise as a filmmaker.
Highlighting his continued contributions to Nollywood, Lancelot recently cast seasoned actors like Afeez Oyetoro and Francis Odega in his production “Area Command,” proving they remain relevant in the industry. His call for significant stars to reinvest in Nollywood underscores the need to nurture upcoming talents and sustain Nigeria’s vibrant film industry.
